Sales Manager

Job ID
Sales & Marketing


The Sales Manager – Private Label is responsible for managing and overseeing private label sales. The scope of responsibility includes execution of sales plans for development of new business via prospecting, qualifying, selling and closing of sales to existing and new private label customers. Primary functions are to clearly define prospect needs and assess their fit with the organization, establish and manage customer expectations, and oversee the sales cycle in the attainment of revenue goals.




  • Communicate to marketing necessary information needed to prepare presentations, including retail pricing, suggested promotional plans, new item recommendations, etc.
  • Conduct sales gap analysis against the category to validate penetration and opportunity.
  • Responsible for monitoring and developing effective working relationships with existing and prospective customers.
  • Assist cross-functional project teams in managing projects and achieving the project time lines (supply chain, packaging coordination, production, finance, etc.).
  • Liaison between the customer and JFI to ensure effective and efficient communication of accurate information and adhere to collaborative business goals.
  • Initiate and coordinate the development of action plans by account for new items, SKU rationalizations, promotional, and everyday go-to-market strategies. Will use Nielsen and other analytical data to support actions.
  • Coordinate the creation and execution of required commercial documents.
  • Collaborate with the Sales Vice President – Private Label in establishing and reporting KPI’s associated with customer needs.
  • Support the development and maintenance of customer pricing consistent with the organization’s objectives.
  • Support the Sales Vice President – Private Label with maximizing product mix, pricing margins and promotional spending with existing and prospective retail customers.




  • Timely development and submission of scheduled rolling forecasts to Supply Chain.
  • Collaborate with Sales Vice President – Private Label on formulating sales strategies and planning.
  • Deliver completed project briefs to the Sales & Marketing Department, Supply Chain and R&D teams, inclusive of target markets, pricing formulation, demographics and distribution channels.
  • Help establish business priorities geared toward attainment of organizational objectives.
  • Establish annual revenue projections in conjunction with senior management.
  • Responsible for the development and tracking of forecasts in comparison to actual results.
  • Project and maintain a positive corporate image and reputation.
  • Additional ad hoc projects and reporting as required by the organization.


  • Four-year college degree preferred in business field and/or relevant industry experience.
  • At least 1-3 years experience in the perishable food industry and knowledge of retail distribution is preferred.
  • Experience in a manufacturing environment.
  • Marketing experience desired.
  • Reliable, self – motivated, proactive, and detail-oriented.
  • Demonstrates effective interpersonal and presentation skills with the ability to communicate professionally and clearly through excellent written and verbal means.
  • Demonstrates analytical ability and ease in working with and presenting data.
  • Ability to work independently on projects to achieve the desired result.
  • Highly functional team member with ability to set expectations and lead by example.
  • Identifies and works effectively with key decision makers and influencers.
  • Demonstrates problem solving and leadership skills.
  • Manages multiple tasks and sets priorities according to key business needs.
  • Quickly and effectively initiates resolutions for known and latent business issues.
  • Accurately forecasts business requirements.
  • Skilled in general computer use and advanced knowledge of Microsoft Excel, PowerPoint and Word.
  • Potential for travel up to 50% of the time.



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